
STRATEGIC INSIGHT, FOCUSED WISDOM, AND PRACTICAL ADVICE
FOR SMALL BUSINESSES
I Am:
A trusted business advisor and expert problem solver for growing businesses.
Fractional Executive who provides holistic strategy across Legal, HR, and Organizational Development
Strengths-Based Strategic Facilitator who uses Appreciative Inquiry to unlock collective potential.
An Executive Coach who deeply understands business from the inside out.
An experienced, compassionate, and insightful advocate dedicated to helping clients thrive.

I Serve
Non-profit Boards in need of advisory support.
Small businesses ($5-30m) that can’t yet afford a whole staff of strategic executives, including in-house counsel and HR leadership.
Companies that grew fast but are now stalled because they didn’t set a strong foundation.
Companies undergoing a merger or acquisition that want to intentionally create a shared culture.
How We Do Things
“Deena is the epitome of a brilliant leader who skillfully combines intelligence with a loving approach.”
—Marni T.