THRIVEPOINT

Optmizing your website to attract traffic from search engines - or search engine optimization (SEO) - can be one of the most cost-effective ways to generate traffic to your website. On the other hand, it can take a lot of time and energy to get to the point where the traffic is paying off for your effort. Whether you manage your site yourself or outsource it to someone else, here are six ways you can increase search engine traffic to your site without breaking the bank and without a time intensive overhaul.

Continue reading ‘Six ways to gain free traffic from Google (and other search engines)’

There is a popular misconception in the Web 2.0 world that if you build it, they will come and that marketing is not necessary because the web gives everyone a platform to launch an app, tool, product, service, whatever. The team at Thrivepoint has worked with hundreds of startups and growing businesses, and it says here:

Very little in life is guaranteed but if you fail to recognize the importance of sales and marketing to your business, your business will fail.

Marketing is the sum of all activities that a business does to put the product in the customers hands. It starts with the customer and ends with the customer. And if you ignore the customer, you will find yourself without them.
So if marketing is necessary, why are successful business people claiming it is not?

Continue reading ‘Ask Thrivepoint: Do I need marketing in a Web 2.0 world?’

Today, we are pleased to announce the launch of Thrivepoint Advertising. Thrivepoint Advertising is a cost-effective, results-oriented marketing solution for startups and growing businesses who need to get better results from their advertising programs without the added cost of an advertising agency or full-time employee.

Focused on search engine marketing, clients of Thrivepoint Advertising work directly with proven professionals who are experts at both paid search and SEO. Thrivepoint Strategists manage the end to end implementation and daily optimization of client campaigns while providing extensive analytics and statistically validated testing for improving results.

Thrivepoint Advertising offers a low risk model that lets clients cancel at any time without penalty in a pay-as-you-go model that increases the accountability for Thrivepoint to perform well each month. And clients can be sure Thrivepoint is working in their best interest because with our flat-fee model, there are no conflicts of interest created by media commissions on how much a client spends on advertising.

When clients work with Thrivepoint, we help them grow and help them eliminate inefficiencies in their marketing. With our proven processes, tools and team, we are able to offer a flat-fee model that is usually much less than an agency or full-time employee would cost.

To learn more about Thrivepoint Advertising, inquire at info@thrivepoint.com.